Centro Agroalimentare Roma (CAR): physical wholesale market in Guidonia Montecelio — Rome metropolitan area
Centro Agroalimentare Roma is a wholesale supply centre serving Italy's capital region. Guidonia Montecelio — Rome metropolitan area, Italy · Supply of fruit…
AGR-030 · Physical wholesale market · Guidonia Montecelio — Rome metropolitan area, Italy · EUR
Supply of fruit, vegetables and fish products to Rome
Centro Agroalimentare Roma is a wholesale supply centre serving Italy's capital region. Despite its Rome-related name, the facility is in Guidonia Montecelio, an important distinction when arranging transport and choosing a delivery destination. Its principal markets cover fruit and vegetables and fish products. The commercial counterparty is the relevant merchant, while the centre's management organises infrastructure and access. It is not an electronic exchange for standard contracts on future food prices. Buyers should identify the trading business as well as the market address.
Available 2025 results concern the CAR company: approximately EUR 20 million in value of production and EUR 4.619 million in EBITDA. These are operator financial measures, not the value of goods sold by all wholesalers. They cannot be compared directly with another market's billion-euro commodity turnover. Expansion is a separate issue: planned investment does not automatically represent floor space or trading units already available to a new tenant. A prospective user should ask which facilities are operating at the intended start date.
A buyer should choose the relevant market, agree the purchase with a supplier and check the appropriate entry-document category. Professional and public access hours can differ, as can the schedules of the fish and produce markets. Public price lists give indicative observations, normally in euros per kilogram, including minimum, maximum and prevailing values and excluding VAT and tare. Check unit exceptions, grade, packaging and report date before comparing them with an offer. A published range describes market observations rather than a guarantee that a particular supplier will accept the same terms.
A seller should decide whether to supply an existing merchant or operate its own business on the site; the latter adds premises and infrastructure arrangements. Fish transactions particularly require lot traceability, temperature control and delivery timing. Produce also requires clarity on size, ripeness and net weight. Record acceptance, defect-reporting and packaging-settlement procedures before the first dispatch. A price bulletin supports commercial discussion but neither reserves stock nor automatically includes freight services. Assess entry, waiting, handling and possible return costs alongside the commodity price, especially where a consignment may fail the agreed specification. This makes the final delivered-cost comparison useful to both buyer and seller.
What is priced: Fruit, Vegetables and potatoes, Fish and seafood
Where to find the prices
Products and quotations
Fruit; Vegetables; Fish; Crustaceans; Molluscs
Key figures
- Operator value of production: 20,000,000 EUR (2025). Approximate; company accounting measure, not food trading value.
- Operator EBITDA: 4,619,232 EUR (2025). CAR company result, not merchants’ margin.
Sources
- CAR — 2025 results
- CAR — prices
- CAR — access
- CAR — opening hours
All agricultural exchanges, markets and price sources