GreenTech Amsterdam 2023: what happened
GreenTech Amsterdam 2023 drew 11,500 trade visitors and 540 exhibitors to RAI Amsterdam on 13–15 June for three days on greenhouse production technology.

- Dates
- 13–15 June 2023
- Where
- RAI Amsterdam, Amsterdam
- 🇳🇱 Netherlands
- Trade visitors
- 11,500
- Exhibitors
- 540
What happened at GreenTech Amsterdam 2023
RAI Amsterdam organised and hosted GreenTech Amsterdam on 13–15 June 2023. According to RAI’s closing report, 11,500 trade visitors attended and 540 exhibitors took part. The show deals with horticultural technology and protected cropping, meaning the equipment and know-how used to grow crops under glass. Its subject is the growing environment itself, with climate, water, energy and labour inside the greenhouse, rather than the sale of the harvest.
Much of the 2023 discussion treated the greenhouse as a set of connected controls. Light, heating, irrigation and nutrient supply affect one another, and so does the way harvesting is organised. Growers paid close attention to how easy a control system is to set and whether its data lead anywhere useful. On water, using less was only half the question. Growers also asked about quality, about recirculation and about what their crop requires.
Vegetable and ornamental growers came with greenhouse managers, installation designers, automation suppliers, advisers and investors. Some exhibitors sold a single component, while others offered to take responsibility for an entire part of the production process. Comparing the two meant looking at commissioning, staff training, compatibility and after-sales service. A greenhouse runs for months without pause, so a misconfigured controller or a stoppage can easily outweigh any saving on the purchase price.
The 2023 halls mixed concepts entered for awards, equipment ready to buy and technology still needing work before use in a commercial house. Telling them apart was part of the visit. Offers stood out when they began with a grower's actual difficulty: uneven conditions inside a greenhouse, labour-heavy handling, high resource use or data kept in separate systems. Growers left with a better sense of how resources and controls could be balanced in their own facility.
Highlights
- 11,500 trade visitors and 540 exhibitors at RAI Amsterdam
- Climate, water, energy and labour treated as linked factors
- Component sellers compared with full subsystem suppliers

