John Deere: machinery, Operations Center, See and Spray
John Deere's tractors, combines and precision farming technology, including Operations Center and See and Spray, from Deere and Company.
John Deere is one of the largest farm machinery makers, also developing precision agriculture, automation and farm data technologies.
United States · Brand and business of listed Deere and Company
John Deere, the brand and business of the listed US company Deere and Company, supplies crop production machinery and technologies for field operations. It combines tractors, combines, planting and spraying equipment with machine guidance, work documentation and data analysis. Operations Center brings field and machine information together in one environment. The company's role therefore reaches from the choice of individual machines to the way connected farm operations are organised and managed.
Deere's model pairs equipment that does the fieldwork with systems that record information about that work. Machinery, guidance and software can form one connected process, from planning tasks to reviewing how they were carried out. Buying John Deere equipment therefore involves mechanical specifications alongside compatibility between machines, service availability and the use of operational data, with digital features depending on the machine, its equipment, the market and service terms.
Size of the business
Deere and Company reported net sales and revenues of USD 45.684 billion in fiscal 2025. The figure covers the whole company, including construction, forestry and financial services as well as agriculture.
Is Operations Center a machine model?
No. It is a digital environment for working with field and machine information, and what it can do depends on the available data and integrations.
Does See and Spray work on every sprayer?
No. Availability depends on the sprayer model, its equipment, the market and the supported applications.
The world’s largest agricultural companies
