> FRUIT LOGISTICA 2024 in Berlin, 7–9 February: more than 66,000 trade visitors and 2,770 exhibitors from every link of the fresh-produce trade.

Source: https://husfarm.com/event/fruit-logistica/2024/

[Home](https://husfarm.com/)›[Events](https://husfarm.com/events/)›[2024](https://husfarm.com/events/2024/)›FRUIT LOGISTICA 2024Past edition · Horticulture and fresh produce

# FRUIT LOGISTICA 2024: what happened

From 7 to 9 February 2024, Messe Berlin hosted FRUIT LOGISTICA, where 2,770 exhibitors met more than 66,000 trade visitors from the fresh-produce business.

Dates7–9 February 2024
WhereMesse Berlin, Berlin🇩🇪 Germany
Trade visitors> 66,000
Exhibitors2,770

## What happened at FRUIT LOGISTICA 2024

Messe Berlin organised the 2024 edition of FRUIT LOGISTICA on 7–9 February at its own exhibition grounds. According to the organiser, 2,770 exhibitors took part and more than 66,000 trade visitors attended. The fair spans the global trade in fresh fruit and vegetables, tying the produce itself to logistics, packaging and trade. Its real subject is the journey from harvest to buyer, and what it takes to keep a commercial partnership reliable.
Much of the 2024 business happened around the product on display rather than on it. Buyers wanted steady quality, enough shelf life, on-time delivery and a close fit with their specifications. Packaging and transport choices influence waste and how produce sells, so they formed part of every serious offer. For growers, a new outlet often points back to the field: variety choice, harvest timing and how the crop is prepared.
The halls were full of growers, producer organisations and exporters, meeting importers, wholesalers and retail buyers. Firms offering logistics and post-harvest technology completed the picture. That mix let sellers, buyers and service providers cover much of the supply chain in just three days at one venue. Turning a stand meeting into regular orders depends on hard facts. How much can a producer supply, in which weeks, at what quality and on what terms?
FRUIT LOGISTICA shows the market side of horticulture, and in 2024 trade, logistics and produce-handling technology each had a distinct place. GreenTech Amsterdam centres on growing the crop. Berlin is about getting it to a buyer in good condition, on time and in the agreed packaging. A grower leaving with a clear supply calendar, quality specification and packaging options was better placed than one leaving with a pile of contacts.

## Highlights

- More than 66,000 trade visitors and 2,770 exhibitors
- Shelf life, packaging and delivery as part of the commercial offer
- Trade links traced back to variety choice and harvest timing

## Sources

- [fruitlogistica.com](https://www.fruitlogistica.com/de/presse/pressemitteilungen/news_16769.html)
- [globalgap.org](https://globalgap.org/news-and-press/fruit-logistica-2024-recap/)

### Next edition

- [FRUIT LOGISTICA](https://husfarm.com/event/fruit-logistica/)3–5 February 2027 · Berlin, Germany

### Other editions

- [FRUIT LOGISTICA 2026](https://husfarm.com/event/fruit-logistica/2026/)
- [FRUIT LOGISTICA 2025](https://husfarm.com/event/fruit-logistica/2025/)
- [FRUIT LOGISTICA 2023](https://husfarm.com/event/fruit-logistica/2023/)
- [FRUIT LOGISTICA 2022](https://husfarm.com/event/fruit-logistica/2022/)

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